Popertee uses Artificial Intelligence to match the perfect audience with the perfect location,
enabling brands to find the optimum short term retail space

Why we pop?

The face of retail is changing and Popertee will be at the forefront of this change through the disruptive technology it is building.

When we popped!

We set up the business at the beginning of 2016 in Ireland to better understand the product/market fit for pop-ups. We are working directly with the property market in order to offer brands and marketing agencies great locations for their pop-up campaigns.

Goal . . .

In 2017, we will offer an audience optimisation tool to our customers that will assist them on finding the perfect pop-up location based on the demographics they're looking to target. This will be available in multiple cities and for the first time will allow brands to target audiences based on footfall, sex, age, etc.

LUCINDA KELLY

Founder & CEO

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Lucinda has been obsessed with setting up her own business since a young age. After completing her degree in UCD (Information Studies and French) she went on to study Entrepreneurship at Smurfit Business School in Dublin. She then gained experience in the corporate world for 10 years in product and marketing roles (Paddy Power and eircom) before taking the big leap. Lucinda's other big love is her Connemara ponies. Her parents breed them in Wicklow and she has a few that she competes in her spare time. Lucinda loves meeting new people so do get in touch with her at anytime!

DANIEL MCCARTHY

Sales and Marketing intern

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Daniel is a business & economics graduate, who is back on Irish shores after a year down-under, perfecting his barista skills in the wonderful city of Melbourne. Having previously worked for another Irish start-up called KillBiller, Daniel is keen to develop his skills in marketing and learn more about the thriving Irish start-up ecosystem. Away from the desk, his passions include running, boxing, reading, festivals, and creative writing.

KATE DOWLING

Business Development

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After completing her degree in Dublin Business School, Kate embarked on a life in Rome teaching English and generally having fun! She returned to Dublin and began her successful career in residential property working for both Felicity Fox and Sherry FitzGerald and obtained her IAVI exams. She has a rich knowledge of property and is quite a negotiator! When she is not reading the property pages, she is on the tennis court or entertaining her kids.

JOHNNY CURRAN

Sales and Marketing intern

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Johnny is an MSc in marketing graduate who recently completed his studies at the UCD Michael Smurfit Graduate Business School. He has an interest in all areas of marketing ranging from brand management to digital marketing and is eager to learn and develop his skills in a fast paced and exciting start-up environment. In his spare time his interests include football, music, reading and travelling.

LISA MACKEN

Front-End Web Developer Intern

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Lisa is a graduate of Creative Multimedia in DKIT. After graduation she decided to take a break and went travelling to Australia and New Zealand. She spent the last 3 years further improving on her web developing and design skills through personal projects and freelancing for clients.

NAISE PAUL

Data Scientist Intern

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Naise completed Higher diploma in Data Analytics from Dublin Business School. He is working with databases and analytics to build up the pop-up score. In his spare time his interests include movies, travelling, playing badminton and cricket.

ROISIN O'FLAHERTY

Graphic Designer Intern

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Roisin graduated from the National College of Art & Design with a dual degree in Visual Communication and The History of Art & Design. She is interested in many areas of design, but information design, food design and typography are her true passions. When not designing, she loves to travel, play music (she plays the Euphonium!), experiment in the kitchen, cycle and go on adventures with her dog.

ADVISORS

KEALAN LENNON

KEALAN LENNON

Founder Cleverbug
PETER NESBITT

PETER NESBITT

Director Fimak Group
TARA LOONEY

TARA LOONEY

Marketing Consultant
MICHELLE O'KEEFE

MICHELLE O'KEEFE

Managing Director Electric Media
RICHARD RODGER

RICHARD RODGER

CTO Nearform


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